Hull clubs back new Super League CEO

Category: The Club

Hull clubs back new Super League CEO

Super League rivals Hull KR and Hull FC have praised the appointment of new Super League Chief Executive, Robert Elstone, who was unveiled to the media today.

The former Chief Executive of Everton Football Club started his new role in charge of Super League (Europe) last week, before joining Super League owners and chairmen at his first official press conference earlier.

Both Hull KR chairman Neil Hudgell and Hull FC owner Adam Pearson have both been heavily involved in ongoing negotiations for the betterment of the Super League competition, which will see the game’s leading clubs help drive a new era of growth, prosperity and success for the sport.

Their contribution included a major role in the recruitment of the new CEO and they both firmly believe Super League has secured the right man for the job in Robert Elstone.

Hull Kingston Rovers chairman Neil Hudgell said: “There is a real momentum among the Super League clubs to deliver change for the benefit of the whole game by taking control of key decision making involving commercial performance, sponsorship and the product on the field.

“We have brought Robert in to deliver on those ambitions on our collective behalf. I genuinely believe it is a very exciting time to be involved in our sport and I look forward to our direction of travel over the next few years.”

Elstone knows the sport and the city well having studied Economics at the University of Hull, captaining their rugby league team to national glory.

His subsequent professional career has seen him involved with the Rugby Football League, including working on the 1995 World Cup and the formation of Super League, as well as sports business group Deloitte and heading up the Football Business Affairs team at Sky.

Most recently he joined Premier League side Everton where he has spent the last thirteen years, including the role of Chief Executive and was named as a Director in 2016.

Hull FC owner Adam Pearson believes Elstone’s appointment marks the start of a very exciting period in the history of Super League.

He said: “Robert is someone I know very well having first worked with him at Leeds United a number of years ago.

“He is an astute, diligent and hardworking individual with a genuine passion for our sport, who has proven success in his previous roles including a first class contribution at Everton Football Club over a long and sustained period.

“Robert is held in the very highest regard and was a standout candidate for us. He shares our vision for Super League, the sport and what can be achieved through better management, commercial awareness and effective marketing.

“I firmly believe we have the right man to take the competition forward as we head towards a crucial time for the sport with the renewal of our major television contract and an upcoming World Cup.”

Elstone has already got to work in his new role, meeting the Chairmen and Chief Executives of each Super League club as he prepares his blueprint to shape the future of the sport.

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